Mission Statement

The Art of Fight

Paula Fox

Visibility is key on the mountain: during hazardous conditions people are at risk of getting injured or lost. This project focusses on the safety and visibility of skiers/snowboarders on the slopes using a colour coded concept which identifies the level of a skier. Scottish mountains are notorious for thin visibility; as a solution to this problem I have integrated and investigated various lighting techniques which are also useful for night skiing safety.

Initial research began with an investigation of urban line, piste marks and jet engines with a colour palette derived from exotic birds. Employing several drawing and mark making techniques, designs were developed to be illustrative and technical making a clear distinction between research imagery to final designs.

All three collections cover a broad spectrum of designs varying from male/female skier, male/female snowboarder and unisex designs for any outdoor sport from running to cycling. My final samples are completed with pigment dyes for vibrancy / binding with various synthetic performance fabrics such as GoreTex, Polartech insolation, other waterproof derivatives and heavyweight/drill cotton.

https://www.facebook.com/PonyosquidSkiApparel

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One thought on “Mission Statement

  1. Hi Paula-
    My husband & I are in the ski resort business and we are proud to say we have 5 resorts now in all and very blessed with the support of our community.
    We have recently spoke & met with with Klaus Obermeyer and we discussed concerns on the mountain & safety was by far most talked about.
    With just acquiring a ski resort that is open at night I am concerned.
    I would love to know more about your brand.
    Look forward to your response!

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